Technology has exploded within the last two generations and is changing the job hunt.
Whether you think our lives are enhanced or imbibed by Blackberries, Chip and Pin and Sky + HD, the prominence of technology in everyday life is undeniable. The revolution of the internet itself has been a defining element of the 90s and noughties, and shows no signs of limitations. Technology has revolutionised many of our jobs and has created brand new industries in its own right. Google and Apple are just two corporations whose global success and dominance worth billions depends upon maintaining technological prowess; constantly pushing the boundaries to futher integrate technology into our lives.
Technology has become so synonymous with everday life that socialising itself has been revolutionized. As we approach the bicentenary of the publication of Pride and Prejudice, we look back on a world where conversations in drawing rooms or the exchange of letters were the basis of human communication. Two hundred years on, however, and we are now faced with a truth universally acknowledged, that we spend increasing amounts of time communicating through screens and buttons rather than face to face. A Whatsapp or BBM is considered a conventional method of conversation. Online dating and chat rooms has reformed flirtatious instigation and the launch of the interfacing giant Skype in 2003 means that even when outside of your mobile phone network’s coverage, correspondance is only a couple of clicks and a megabyte or two away. Furthermore, the eruption of social media within the last decade, through the launch of platforms such as Facebook, Youtube and Twitter has heightened this revolution even further, permeating into the world of work and even into the way in which we look for jobs.
Launched in 2003, the professional social networking site LinkedIn reported 175 million registered users as of June 2012. Their slogan
emphasizes the importance of connections in the working world. Members can join groups to represent industries or companies they are interested in, and a specific ‘jobs’ tab enables users to see the latest vacancies within the sectors they subscribe to.
While searching for a job has been undoubtedly revolutionized, from searching in the back of the local paper to uploading your CV onto jobs boards boasting thousands of live vacancies, standing out as a candidate is also under reformation. One step on from the traditional paper CV, candidates are now drawing upon their technological prowess, creativity and ingenuity. Simone Fortunini recently made headlines for submitting his CV based on Google Analytics. (To see the CV, take a look at http://www.businessinsider.com/simone-fortunini-creates-google-analytics-resume-2012-7). His manipulation of a tool he frequently used in his industry to demonstrate his expertise landed him a role as an Online Marketing Manager at a leading European company.
While impressive and applicable to his industry, many people are going one step further; rejuvenating their CV in the form of a video. Typing ‘video resume’ into Youtube will bring up a whole host of interactive applications. Graeme Anthony is one such individual. His C.V.I.V (curriculum vitae interactive video) made him stand out in a market where the ratio of jobs to applicants calls for tough competition. Graeme felt strongly about his choice of an interactive format,
“It brings me to life in a completely new way… It shows off my personality in a way a paper CV can’t. It’s got the wow factor.”
The agency Frank PR agreed. Chairman and Founder, Graham Goodkind expressed how
“It’s always amazed me in this day and age, that when things are moving so quickly from a technological point of view, CVs and resumes are really the same as they were 10, 15 or even 20 years ago. So this really opened up our eyes to how it really could be done and we wanted to meet the guy straight away.”
Graeme got the job, and his C.V.I.V is now featured on Youtube in ‘the hope that it inspires other to demonstrate their natural creativity and secure work.’
A juxtaposition currently exists between the progress of technology and the lack of opportunity across the UK jobs market. Bridging this gap and showing an employer that you are fresh, dynamic and multilingual in media could be key to employment success.
28th August 2012